Brenda Mellington

 

Professional Profile
SALES / MARKETING CANDIDATE with record of success in relationship building, new business development, account management, and B2B networking. Solid skills in consultative sales, solution selling, prospecting / cold calling, and customer relations.

  • Results Driven – Competitive, goal-driven professional with proven ability to identify and capitalize on marketing opportunities, develop effective sales / marketing plans, exceed sales goals, and provide superior customer service.
  • Persuasive Communicator Well-developed interpersonal, communication, presentation, and negotiation skills. Skilled in building rapport and cultivating relationships with top-level decision-makers and business owners.
  • Computer Savvy – Advanced knowledge of MS Office (Word, Excel, Outlook, PowerPoint); various contact management applications; and salesforce.com.

Experience Highlights
Associate / Private Client Group (2006-Present)
California-based Multi-National Investment and Stock Brokerage Firm
Maintain, develop, and manage a client base of 670 high net-worth clients. Consult with clients on portfolio management and maintain critical relationships with nonprofit directors, high net-worth donors, affluent business owners, and investors. Function as liaison between clients, and CPAs, attorneys, and other professionals.

  • Played an active role in marketing and sales planning.
  • Drove sales and revenue growth by developing sales reporting system to track quarterly activity.
  • Developed marketing programs that increased production revenue from $.8 million to $1.3 million.
  • Maximized customer retention by providing proactive customer service.
  • Increased gross production 31%.

Sales Associate / Sales & Marketing Department (2003-2006)
Western Pacifica Financial Group, Alta Vista, California
Made sales presentations to small business owners and decision-makers. Consulted with clients on financial goal setting and asset management.

  • Prospected for new business and actively developed new accounts through aggressive cold calling.
  • Recommended specific products to meet customers' individual needs.
  • Created branded marketing materials and generated sales tracking reports.

Sales Assistant / Customer Service (1999-2003)
Bosworth, Associates Inc., Alta Vista, California

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Education
Bachelor of Science, Marketing (1999)

Mt. Hood Community College, Gresham, Oregon

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Contact Me
Brenda Mellington 
brenda678@mellin.gtom
(555) 555-0055

 

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Brenda Mellington

 

 

 

 

 

 

 

 

 


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